"In 1916, with the First World War looming imminently on the horizon, the leaders of America's major civic organizations launched an ambitious education campaign designed to ready the American public for a wartime economy. Dubbed "National Thrift Week" and sponsored primarily by the Young Men's Christian Association (Y.M.C.A.), the campaign became a recurring celebration, beginning each year on January 17, in honor of the birthday of Benjamin Franklin, the "American apostle of thrift."
National Thrift Week is Jan. 17-24 this year. The goal, according to the website, isn't self-denial: it's self-control. Festivities include an essay contest (prize: $100 savings bond) and other goodies. Visit here for more:
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And to start it out, TODAY (JAN. 14) ONLY, you can get a coupon for a free bottle of Suave brand shampoo or body wash! Go here for more: